Vien Thong A Co.,

Product Marketing Manager

​Jan, 2017 - Present

 

- Set up HR & Process for trade & product department

- Create Visual Merchandising Plan ( Display, Brand Image, OOH)

- Co-op with Brand ( Samsung, OPPO, Vivo, Huawei, Sony) to push sales (Smart phone)

- Create Communication plan for activities.

- Create package include of promotion & Customer services, Add in services.

- Activation/event Plan

- Create Promotions

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Long Beach Group

Marketing & Communications Manager

​Jan, 2015 - Dec, 2016

 

• Marketing Strategy Plan:

- Create a B2B marketing plan for 2015 & 2016 (Branding objective, Business objective). Create a B2C, 2016

- Organizing Event/Seminar: To plan an event concept & action plan for Grand Opening Long Beach Center, Night Legend (patriotic martyr day of Phu Quoc Island) 

- New store of Long Beach Pearl, celebrating 10 years of Long LB.

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• Communications Plan for:

- Long Beach Center, Long Beach Pearl via Miss Pham Huong after Miss Universe Viet Nam, Bach Dang

- Night market, Pearlescent Spa, Long Beach Karaoke, Long Beach Restaurant

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• Brand Management 

- Managing to propose an excellent integrated marketing plan with in-depth analysis for developers who have cooperation in order to maximize their brand awareness in the local market. - - New store operations of system at VN.

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• Cooperation

- Free night at Pearlescent spa

- Earth color of Phu Quoc island – Xanh  màu đất đảo

- Pearl Fashion

 

 

LG Vina Cosmetics Co.,

Trade Marketing Executive

​May, 2011 - May, 2013

 

- Organize activations at local captions.

- Release promotions for Brands: Essence, Ohui, Whoo, DeBON, VOV

- Manage Brand and Products of Company about sale online (Lazada, Yes 24…)

- Suggest clips, teaser idea, viral video…..

- Management on the system display channels (supermarkets, market, shop ....)

- Do market research of corporate brands opponents

Support Brand PR manager in the article, a gift to the magazine

- Work to related companies to develop and expand customer brands.

- Organization of events, conferences, workshops ...